The Indian bearing market is booming, but so is the challenge of counterfeit products and unverified suppliers. For procurement managers, distinguishing between authorised and unauthorised distributors is not just a best practice; it’s a safeguard against downtime and financial loss.
Common Problems with Unverified Suppliers
- Lack of proper documentation
- No technical support
- Counterfeit risks
- Inconsistent supply
Step-by-Step: How to Identify an Authorised Distributor
1. Check Manufacturer Listings
Brands like KHK, FYH, and NMB maintain official distributor directories on their websites. Buyers should always cross-check suppliers against these lists.
2. Verify Authorisation Certificates
An authorised distributor will have up-to-date certificates from the manufacturer. Ask to see them, it’s standard practice.
3. Examine Packaging & Traceability
Original bearings carry unique codes, holograms, and barcodes. Use manufacturer apps or websites to verify them.
4. Look for Industry Recognition
Long-standing distributors are often members of trade associations or listed in government/industry directories.
5. Assess Technical & Service Capabilities
Authorised distributors don’t just sell, they consult, install, and provide after-sales support.
Red Flags That Indicate Unauthorised Sellers
- Prices that are too low compared to the market
- Lack of proper GST billing
- Refusal to provide warranty documents
- Poor product knowledge
Case Example
A power generation company in Gujarat faced repeated gearbox failures due to counterfeit bearings. After switching to an authorised distributor, failures reduced by 70%, and annual maintenance savings exceeded ₹50 lakhs.
FAQ
Q1: Do all authorised distributors serve nationwide?
Some operate regionally, while larger ones cover pan-India markets.
Q2: How do I confirm if a distributor is still authorised?
Check the brand’s official website or request the latest authorisation letter.
Q3: What if I accidentally buy from an unauthorised source?
Stop procurement immediately and shift to an authorised partner to prevent long-term damage.
Conclusion
Identifying an authorised bearing distributor isn’t complicated—it just requires due diligence.
👉 Want to skip the guesswork? Knowell International is an authorised distributor for KHK, FYH, and NMB bearings in India, serving industries for over three decades.
